Corporate Events: On the Way Back

In a recent survey by CMI's sister magazine Special Events, 80 percent of in-house corporate event pros predicted that their companies' spending on events in 2004 would be on par with or better than 2003 spending. One-third of respondents said that spending would be up next year.

When asked how many events (including galas, recognition dinners, company picnics, etc.) their organizations stage annually, 39 percent said six to 19 events — a healthy number. The second-highest percentage, 28 percent, plan between one and five events a year. Almost 18 percent plan between 20 and 49 events annually.

A surprising 24 percent of respondents said they would stage more events next year than this year, while 68 percent said the number would remain the same. When asked if their company's spending on corporate special events in 2003 increased, decreased, or stayed constant with last year's levels, 28 percent said it had remained the same. But the majority (32 percent) said it had increased, in most cases by 1 percent to 5 percent.

How will the number of events you stage in 2004 compare with 2003?
More 24%
The Same 68%
Fewer 8%

When asked what their organizations' approximate expenditures on corporate special events will be in 2003 (including catering, AV, staging, entertainment, DMCs, planner's fees, venue costs, etc.), 26 percent came in under $100,000; 22 percent between $101,000 and $250,000; 12 percent between $251,000 and half a million; and 12 percent between half a million and a million dollars.

A total of 1,235 Special Events subscribers categorized as “in-house event planners” participated in the survey, which had a response rate of 14.1 percent.

RSS Share

Want to use this article? Click here for options!
© 2012 Penton Media Inc.


Acceptable Use Policy
blog comments powered by Disqus

Search 125,000+ Venues

Search Meeting Space

Find Event Venues with Cvent

The Meeting Planning Blog

Face2Face Latest Posts

Sign Up for Our Free E-Newsletters

Meetings Collaborative

Rate your experience with meeting venues and suppliers.

Facility / Hotel

 
Powered by: Meetings Collaborative
Aega Awards

Latest Webinar

Global Meetings: Risk Management A to Z
February 28 | 2p.m. EST

Organizations take on more risk than usual when booking meetings outside the U.S. Join our expert panelists and learn how to assess your overall risk, write contracts that protect your organization, manage currency exchange rate fluctuations, keep your travelers safe, and much more. View it on-demand now!

VIEW ALL ARCHIVED WEBINARS

Recent Comments

Powered by Disqus

Back to Top

Explore Our Newsletters


Meeting Planner Survival Guide

Whether you're a novice planner or a veteran, this compilation of must-read articles is your meeting planning resource.

Must-See Meeting Files

Visit the MeetingsNet expert-advice site, where we’ve got top meeting pros on camera answering a variety of your questions as well as a collection of educational—and sometimes offbeat—editors’ pick lists — from the top tech tools to the best books for meeting professionals.

Pharma Meeting Management Forum

8th Annual Pharmaceutical Meeting Management Forum
March 25-28, 2012 in Orlando, Fl
Register now!
Learn more about how healthcare reform will affect medical meetings.

Both forums are co-sponsored by Medical Meetings and The Center for Business Intelligence.

Suppliers/
Facilities/CVBs

MeetingsNet makes it easy to find the CVBs, tourist boards, and facilities you need for your next meeting.

Deal Finder

Special offers brought to you by MeetingsNet.

Find A Job

Targeted to all aspects of the hospitality and special events industry.

SMM PORTAL

Your source for Strategic Meetings Management info and intelligence

Facebook   Twitter   LinkedIn   RSS Feed

Inside Current Issue

February 2012 CMI

January 2012

January 2012 FIM

MM January 2012

Jan/Feb 2012 MM

December 2011

December 2011 RCM

December AM

December 2011 AM

Browse Back Issues