CEMA Summit, the annual gathering of the Computer Event Management Association, this year convenes in Quebec, Canada, at Chateau Mont Tremblant. Best known as a ski destination, located at the foot of Mont Trem- bant, the 316-room property will show CEMA its warmer side July 27 to 30.

The preliminary program includes 17 breakout sessions, a special full-day program for event management novices, plus mountaineer Todd Skinner as key-noter. The Summit's educational breakouts are geared to both event managers and exhibit managers. Here's a sample of sessions:

* Seminar Effectiveness Measurement

* Managing Product Launches

* Using the Web as an Event Marketing Tool

* Outsourcing an Event Agency

* Preparing Executives to Work with the Media

* Cross-Industry Trade Show Trends: the latest and greatest in non-IT industry trade shows

* Virtual Trade Shows

* Trade Shows: An IT Customer Point of View (panel discussion)

For more information, contact Executive Director Trinette Cunningham, (978) 443-3330, ext. 1228, cema@ndegree.com; or visit the CEMA Web site at www.cemaonline.com.