Despite all the bells and whistles offered by the Internet, planners still crave the basics, according to a survey by meeting technology experts Corbin Ball and Rodman Marymor. “They want the fundamentals: floor plans, capacity charts, services, and amenities,” says Marymor, CEO of Berkeley, Calif.-based Cardinal Communications. “What planners are telling us is ‘Give us the information you would give us in a meeting planner kit; we're not interested in fluff.’” Ball and Marymor were ...

Register for Complete Access (Valid Email Required)

By registering on MeetingsNet now, you'll not only gain access to MEETING TECHNOLOGY: HOLD THE FLUFF, you'll get exclusive access to a large archive of premium content.

Already registered? here.