Mexico Looks Forward; Targets Association Meetings

For the Mexican meetings industry, the past 12 months have been brutal. Acknowledging a "perfect storm" of economic woes, public reaction to headlines about the H1N1 flu and drug-related violence, plus corporate skittishness about selecting resort-oriented destinations for business meetings, Eduardo Chaillo, CMP, CMM, strategic business unit director, Mexico Tourism Board, is looking ahead with a measure of optimism.