Special Report
Marketing and Promoting Your Meetings
A one-stop information source about marketing and promoting your meetings.
Marketing Basics for Meetings
Marketing Your Meeting: Back to BasicsHow to Create a Marketing Plan That is Sure To Lure Your Target Market... Marketing BasicsSix marketing points every planner should know... 10 Tips to Boost Exhibit Hall TrafficA robust exhibit hall is crucial to the success of most association meetings. There are a number of tried-and-true exhibit hall traffic boosters such... |
Make Your Message CountHow to make an impact on your potential attendees... 10 Ways to Boost AttendanceTips on how to get your attendance numbers up... |
Marketing Strategies for Meetings
Direct Mail TipsHow to test-drive your direct mail pieces... Using the Media to Market an EventHow you can get the media interested in your event.... Power of the Press ReleaseHow to draft a press release that gets results... |
Targeting Decision-MakersYou don't have to mass market to get good results.... Web Marketing: 5 Ideas from the FieldFive ways to improve your Web marketing efforts... Viral Marketing: Spread Your WordHow you can create buzz for your event... |
A Marketing Checklist for Your Meetings
Marketing Your Meeting
Here's a checklist designed to help you increase your potential attendees' response rate....
Meetings Marketing News and Views
- Marketing Tips and Trends from face2face, the MeetingsNet blog
- E-Venting: A blog about interactive advertising and marketing events
- A Clear Eye: A blog about customers, brands, and marketing success
- Brand Autopsy: Marketing advice from John Moore
- Seth Godin’s Blog: Marketing Guru Seth Godin’s thoughts on marketing
- A Blog from Lois Kelly, an expert on word-of-mouth marketing
- How to Change the World, by Guy Kawasaki
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