Online Meeting Auction a First Online auctions--they're fast, easy, and fun. But can the concept work for meeting industry commodities? says the answer is yes and proved it with the first-ever meetings auction service on the Internet, in which hotels are the buyers and planners are the sellers. Ed Sarraille, president and CEO, calls it a "reverse auction" and describes the practice as a "real-time bidding war driven by dynamic pricing that lets market forces ...

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