Good promotion idea

RSS

Premiere Speakers just e-mailed me a very cute promotion: They added a "phony speaker" to their catalog, and if you can pick him out (clue #1--it's a guy), you could win a $100 gift certificate to Morton's the Steakhouse. (Deadline: February 15th).

It made me want to go peruse the list, anyway. Seems to me this also could work for an association meeting: Just put a wringer in with your brochure and invite people to pick him/her out. And, as I'm sure this speakers bureau is hoping will happen, potential attendees who may not have looked through all your fabulous content will find some must-attend sessions and go from potential to actual registrants. Plus, it'd be a fun and interactive way to get people more involved in what you're doing. I'd do it in a heartbeat.

Premiere Speakers just e-mailed me a very cute promotion: They added a "phony speaker" to their catalog, and if you can pick him out (clue #1--it's a guy), you could win a $100 gift certificate to Morton's the Steakhouse. (Deadline: February 15th).

It made me want to go peruse the list, anyway. Seems to me this also could work for an association meeting: Just put a wringer in with your brochure and invite people to pick him/her out. And, as I'm sure this speakers bureau is hoping will happen, potential attendees who may not have looked through all your fabulous content will find some must-attend sessions and go from potential to actual registrants. Plus, it'd be a fun and interactive way to get people more involved in what you're doing. I'd do it in a heartbeat.

Please or Register to post comments.

What's face2face?

An eclectic mix of news about meetings and events, hospitality, and business travel, along with helpful hints and the occasional rant.

Blog Archive

Sponsored Introduction Continue on to (or wait seconds) ×