GSK changing CME granting standards

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Looks like MECCs are taking another hit--check out this press release: GSK limits medical education funding to independent programs with highest impact on patient care. From the PR:

Starting in 2010, GSK will raise the bar and fund only independent medical education programs that are clearly designed to close gaps in patient care, and that demonstrate support for the optimal performance of healthcare professionals...

GSK will invite grant applications from approximately 20 medical education providers with a documented track record of developing and delivering high quality medical education programs that have a measurable impact on improved patient health. Potential grant applicants will be limited to academic medical centers and their affiliated teaching and patient care institutions, as well as national-level professional medical associations that represent healthcare professionals responsible for the delivery of patient care. All selected providers must be directly accredited by a recognized accrediting body.

GSK will no longer fund CME by commercial providers including medical education and communication companies (MECCs) under the policy which takes effect immediately.

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