The new Patti Roscoe Meetings and Events Professorship at San Diego State University's School of Hospitality & Tourism Management is the first chair named after a woman in the school's history. While now in semi-retirement, PATTI ROSCOE, WHO ENDOWED THE CHAIR and co-founded the SHTM, serves as director of PRA Destination Management, the company she founded and franchised. PRA grew to 19 offices before she sold it in 2007 to Allied International. We recently spoke with her in sunny ...

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