A drive is under way to find a spokesperson for the Meetings Mean Business campaign, and it could be you.
The U.S. Travel Association, working with other meetings and travel industry associations, has launched a search for the Face of Travel, someone who makes his or her living from the meetings and conventions industry and who can help its new Meetings Mean Business campaign connect with media and policymakers about the effects of a downturn in meetings business.
Entrants have until April 24 to submit a 45- to 60-second video explaining why business meetings are important to their jobs and their communities, and why they, in particular, represent what is best about the travel industry and therefore should be picked as the Face of Travel.
The videos will be uploaded to a YouTube channel created for the contest and a winner (or winners) will be selected. For everything you need to know to submit a video, visit the Meetings Mean Business Web site.