Why not use the golf course for a breakout session? Nancy Berkley, president of Berkley Consulting, a Livingston, N.J., firm specializing in women's marketing and golf event planning, believes the concept is a cost-cutting, time-saving way to combine meeting activities.
How it works: A facilitator at the first tee gives golfers in each foursome a business topic specifically related to their group to discuss informally during the round. “Certainly other topics, business and otherwise, will come up,” says Berkley, “but participants must discuss the suggested topic because the conversation will continue after the round.”
Something about the wide-open spaces of a golf course stimulates thinking, she says. “The experience will generate fresh ideas that can be addressed informally in the clubhouse after the round.”
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