There are signs that the meetings industry's Meetings Mean Business campaign to promote the value of meetings is having a positive effect. With leadership from the U.S. Travel Association, advertisements, petitions, rallies, and other public relations efforts are damping the anti-meeting rhetoric coming from the media and politicians. The four lobbying firms working for U.S. Travel's Meetings Mean Business campaign have orchestrated separate meetings between industry heavyweights and ...

Register for Complete Access (Valid Email Required)

By registering on MeetingsNet now, you'll not only gain access to Meeting Advocates Make Their Case, you'll get exclusive access to a large archive of premium content.

Already registered? here.