The Computer Event Marketing Association (www.cemaonline.com), an organization for event professionals at technology companies, will hold its annual conference August 4 to 7 at Loews Coronado Bay (Calif.) Resort. Keynoters include Guy Kawasaki, president, Garage Technology Ventures, and meeting technology expert Corbin Ball, CMP. The conference theme, Tools for Times, will focus on how IT event pros are adapting to the economic climate, travel restrictions, and other challenges.