The Alliance of Meeting Management Companies has upped its membership criteria. To join, an applicant must have five years in the business (up from three), and his or her company must be focused on meeting management at least 75 percent of the time. The planner must hold a recognized professional designation such as Certified Meeting Professional or Certified Meetings Manager. The board can waive this if the applicant has been a meeting professional for at least 10 years (up from six).