I recently came across a 2004 article imploring meeting planners to accept—“even embrace”—the role played by their procurement departments. How things have changed in six years! “Measuring the value to the organization had been lacking, and strategic procurement has helped this change by raising the level of discipline. Meeting groups tend to think more tactically; procurement helps them think more strategically,” said Dick Zeller, now vice president, strategic meetings management, at ...

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