Two veteran hospitality sales executives—Mark Benson, CMP, with a background in upscale resorts, and Todd Mickey, with expertise in F&B—have joined forces to launch Applied Meetings & Hospitality Solutions, a consultancy that aims to bring their experienceto planners’ negotiation and meeting design discussions. The company, based in Orlando and Naples, Fla.,can act as an extension of a meeting planning team in areas including site selection/cost analysis, contract ...

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