Content Is King
The World Congress on Men's Health launched an e-newsletter in January to keep potential attendees up-to-date on trends and strategies for improving men's health — not to mention its November conference in Vienna. The publication summarizes relevant articles and includes a link to the full text. To subscribe, visit the WCMH home page at www.wcmh.info.
BioITWorld Conference and Expo gives anyone interested the opportunity to be a walking billboard. Hats and shirts with the conference logo can be purchased from the conference Web site, www.bioitworldexpo.com.
Send your tips for marketing your conferences on the Web to Susan Hatch at firstname.lastname@example.org.