The CME Provider/Parent Parallel

The other day I was talking with an accredited continuing medical education provider about the challenges involved in producing high-quality education that results in real learning and, as they say down South, “God willing and the creek don't rise,” changes in physician behavior and improved patient health. She talked about the ins and outs of all the paperwork required for reaccreditation, the similarity to pulling teeth of pulling full and timely disclosure information from faculty, the irritation of having to read again and again about how it's not possible to provide unbiased education that is commercially supported by pharma … feel free to hum along, since I know you all know that tune. At the end, I couldn't help but say, “I'm so glad I just have to write about CME, not actually do it.”

Sue Pelletier

Sue Pelletier

To which she replied, “Oh, but the rewards are so worth every bit of the pain. I can't imagine doing anything else.” It really struck me, most of all because it was almost word for word what a friend said that very morning during our pre-work dog walk about the challenges of raising her kids. And, just as my friend relies on her group of mothers-in-arms for support, suggestions, and plain old venting, the CME provider was so grateful for the network of friends and colleagues she has developed through attending conferences of the Alliance for Continuing Medical Education and other organizations.

Just as parents have formed online groups, CME providers nowadays don't have to wait until the annual conferences to get to know potential allies, mentors, “mentees,” and friends who can feel your pain firsthand. Check out online resources like the LinkedIn CME group our columnist, Lawrence Sherman, has started. With his permission, we excerpted on page 20 a small piece of one of the group's recent discussions. All who want to learn more, share knowledge, or just discuss daily issues that crop up are welcome to join, he tells me. And, instead of “mommy bloggers,” you also have some blogs dedicated to CME, including Thomas Sullivan's Policy and Medicine (policymed.com), Conversations with Floyd Pennington (convcme.wordpress.com), and Debra Gist's CME Linkages (debragist.blogspot.com), along with Medical Meetings' Capsules (blog.meetingsnet.com/capsules).

While the parent/CME provider analogy can only stretch so far, I do think the two roles have another thing in common: a need to protect and nourish something unique and important as it grows and, someday, fulfills all the promise we can only glimpse right now. On the CME LinkedIn group, a discussion about the American Medical Association's Council on Ethical and Judicial Affairs' latest report on CME and commercial support (see page 10 for more on the report) quickly morphed into a call for the creation of a group that would advocate for CME in a way that the Alliance and other existing organizations can't, due to their organizational structure.

I think that's a great idea. What can we do to make it a reality?

RSS Share

Want to use this article? Click here for options!
© 2012 Penton Media Inc.


Acceptable Use Policy
blog comments powered by Disqus

Search 125,000+ Venues

Search Meeting Space

Find Event Venues with Cvent

The Meeting Planning Blog

NEW! Capsules Latest Posts

Sign Up for Our Free E-Newsletters



Meetings Collaborative

Rate your experience with meeting venues and suppliers.

Facility / Hotel

 
Powered by: Meetings Collaborative

Latest Webinar

Beyond Marketing: What Else Social Media Can Do for Your Meetings
Thursday, May 24 | 2-3 p.m. EST

Most associations know that online social networks can be handy tools to spread the word about their meetings and events. But social media can do so much more than market. Our social media expert will uncover ways you can leverage social media to discover the educational content your members are craving, engage and energize your community, build relationships, and even simplify your meeting processes. Register Now!

VIEW ALL ARCHIVED WEBINARS

Recent Comments

Powered by Disqus

Back to Top

Explore Our Newsletters

On Medical Meetings


Meeting Planner Survival Guide

Whether you're a novice planner or a veteran, this compilation of must-read articles is your meeting planning resource.

Must-See Meeting Files

Visit the MeetingsNet expert-advice site, where we’ve got top meeting pros on camera answering a variety of your questions as well as a collection of educational—and sometimes offbeat—editors’ pick lists — from the top tech tools to the best books for meeting professionals.

Suppliers/
Facilities/CVBs

MeetingsNet makes it easy to find the CVBs, tourist boards, and facilities you need for your next meeting.

Deal Finder

Special offers brought to you by MeetingsNet.

Find A Job

Targeted to all aspects of the hospitality and special events industry.

SMM PORTAL

Your source for Strategic Meetings Management info and intelligence

Facebook   Twitter   LinkedIn   RSS Feed

Inside Current Issue

MM March 2012

March 2012

MM January 2012

Jan/Feb 2012

Nov/Dec 2011

Nov/Dec 2011

September/October 2011

July/August 2011

Browse Back Issues