When you develop CME activities on highly publicized health problems, such as irritable bowel syndrome, erectile dysfunction, or osteoporosis, are you meeting a real public health need — or are you playing into the hands of drug company marketing strat-egists? That is the disturbing question raised by a recent article in BMJ (formerly the British Medical Journal). The article contends that drug companies are transforming ordinary ailments into serious diseases in the minds of consumers and ...

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