Veggie Site Has Meat Couldn't make it to the 35th World Vegetarian Congress in Edinburgh, Scotland, this summer? You could have read a commentary posted daily at the event Web site (www.ivu.org/congress/2002) by journalist Jeffrey Freedman. His observations remain online, giving anyone considering the next congress in Singapore in 2004 a taste for the proceedings. Make It Viral It's surprising how few sites use the simplest of viral marketing techniques, so hats off to Canon ...

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