An inaugural class of four association industry professionals earned ASAE and the Center for Association Leadership’s Business of Meetings Certificate.
Certificates were awarded to Marian Calvin, director of marketing services with Conferon Inc., Twinsburg, Ohio; Todd Dorman, MD, associate dean and director of continuing medical education with Johns Hopkins Medical Institutions, Baltimore, Md.; Taryn Fiore, a meeting specialist with the Academy of Management, Briarcliff Manor, N.Y.; and Catherine Voron, CMP, CMM, a meetings professional with the Burroughs Wellcome Fund, Research Triangle Park, N.C.
Introduced last fall, the certificate program is designed for experienced meeting professionals and consists of four two-day courses in the areas of strategy and marketing, meetings and expositions operations, leadership and communication, and core business management. Offered through ASAE & The Center’s CenterU, the program seeks to elevate the role of meetings management into an important part of an association's overall business management model.
Completion of the program does not result in a certification like a CMM or CMP; rather it is meant to complement those designations. Voron, who has both a CMM and CMP, said the program offered something different. “The first thing that caught my attention was the leadership and the strategic planning portions of the program,” she stated in a release.
The next sessions will run in May and December of 2006. For more information go to www.asaecenter.org.