Conferon Inc., Cleveland, recently acquired The Bellwether Group, a site selection and meeting planning services company that also operates www.meetings.com, according to Conferon’s Web site, www.conferon.com. This increases the number of new Conferon rep locations by seven, those being Nashville and Jackson, Tenn.; central New Jersey; and the metropolitan areas of Baltimore, Sacramento, Calif., and West Palm Beach, Fla.

The Bellwether Group clients include GE Capital, Cahners Publishing, National Piggly Wiggly Operators Association, Things Remembered Stores, and others.

This follows the recent strategic alliance between Conferon and Congrex Holding bv. Congrex is an International Professional Conference Organizer (PCO). Its key market is Europe, but the company has practical operating experience in Asia, the Republic of South Africa, and South America. Headquartered in Sweden, Congrex has more than 100 employees.

The alliance allows for the referral of business between the two companies and the sharing of staff and technology resources.