A new certification program focusing on the business of planning meetings was among several new initiatives announced at the American Society of Association Executives' annual meeting and exposition, held August 14 to 17 at the Minneapolis Convention Center. “We've heard loud and clear from many meeting planners that there's a lot of information for entry-level planners, but not much on the business of meetings,” noted Susan Sarfati, president and CEO of the Center for Association ...

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