Business leaders—and the association meeting planners who are planning their annual conferences—are facing confusing and confounding times. In the quest to find answers, associations are focusing on content over celebrity when it comes to booking keynote speakers. Over the past year or so, Bernie Swain, chairman of the Washington Speakers Bureau has noted a shift toward speakers in three broad areas: world affairs, current events, and business. About 85 percent of his ...

Register for Complete Access (Valid Email Required)

By registering on MeetingsNet now, you'll not only gain access to Printer-friendly, you'll get exclusive access to a large archive of premium content.

Already registered? here.