West Des Moines, IA
LEADERSHIP: Thomas J. Mahoney Jr., president and CEO; Mary Z. Bussone, senior vice president, event management
TOP CUSTOMER MARKETS: insurance/financial services, pharmaceutical
AT A GLANCE: In the past year, ITAGroup has developed reseller relationships with three technology companies—QuickMobile and EventMobi, which build mobile meeting applications, and Bunchball, which has a gamification platform and apps. The company also launched a new division last December to focus on helping middle-market businesses effectively use incentive and recognition programs. And in the new version of its online awards catalog, users now have the option to designate a charity to receive accumulated incentive points as easily as selecting a merchandise reward.
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