Administratively astute — Are your systems streamlined? Do you prioritize? Do you use technology to its fullest? Fiscally fit — Do you watch your cash flow and prepare and understand financial statements? Technologically terrific — Do you post testimonials on your Web site? Send an e-newsletter? Maintain an up-to-date database? Client-conscious — Do you follow up after events and address concerns? Give suggestions for future events? Answer e-mails and phone calls promptly? A trend ...

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