Are Men Harder to Motivate than Women? New Survey Says "Yes" The differences between men and women extend all the way to how they perceive rewards. So says a recent study done by The Nierenberg Group, a New York-based management consulting firm, in conjunction with New York University's Management Institute.
The survey revealed that slightly more than half (51 percent) of women employees felt that they are always rewarded for a job well done, while only 34 percent of men employees felt so. According to Andrea Nierenberg, founder of the Nierenberg Group, "Management needs to look at leveling rewards programs to make them more appealing to everyone--but especially to men."
The survey also revealed common ground between the sexes as well as areas for improvement in the way companies motivate their people. Most striking was that the majority of respondents--male or female--believe they are not properly motivated in the workplace. Only 44 percent of women and 48 percent of men respondents agreed that "my company knows how to motivate me," suggesting that most corporations are missing opportunities to incentivize employees.
Overall, respondents feel better about training: 78 percent of men and 71 percent of women said that they get enough training at work to help them progress.
There were 900 survey respondents. Of those, 75 percent worked for companies with 100 or more employees, and 40 percent worked for Fortune 500 companies.