Last month Starwood Hotels and Resorts Worldwide held a grand opening for a hotel brand that guests won't be checking into for more than a year. Human beings must wait, but avatars are welcome in the first of the chain's new aloft hotels, which has opened its digital doors in Second Life, a 3-D computer-generated world. Second Life is hot Internet property, where players around the world spend about $350,000 a day to outfit their avatars, buy “land,” build homes, and have virtual fun. It is ...

Register for Complete Access (Valid Email Required)

By registering on MeetingsNet now, you'll not only gain access to Printer-friendly, you'll get exclusive access to a large archive of premium content.

Already registered? here.