What's Hot …

  • sponsorships (ROI)
  • Wi-Fi
  • cyber cafés
  • lead retrieval (ROI)
  • in-booth theaters
  • security
  • meals in the trade show
  • massage in the trade show
  • “green” thinking (recycling)

What's Not …

  • spendy receptions
  • group FAMs
  • hospitality suites
  • large, over-the-top booths
  • customer service

This month's Hot List comes to us courtesy of Bruce Gyger, Destination Seattle (www.destinationseattle.com). Let us know what's hot — and not — in your corner of the meeting industry. Send your Hot List to shatch@primediabusiness.com.