Fire, Water, Light Special effects can create a visual memory of your meeting or event that will remain vivid long after the flight home. In fact, attendees have come to expect pizzazz at a new product launch, awards ceremony, or other company celebration, and plenty of companies are creating powerful, if not always inexpensive, visual experiences. The trick is to match your event's theme and message with the special effect, integrating the ideas and the “wow” for a lasting impression. ...

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