Randy Dorr, a former supervisor at MCI, energized his team of 18 telemarketers in the most unusual way that we've ever heard of. On the spur of the moment, he told the members of the group that if they got to be number one, "I'd call their mothers and tell them how great they were." He wasn't sure, he says, how the idea popped into his head. It came to him one day after he had promised his boss that he would transform this group, the worst-performing sales group at the time, into the best. ...

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