What better way for achievers to experience the Emerald Isle than by visiting Dublin on March 17, just in time for the Irish celebration of St. Patrick's day? "It's a big party with a little bit of everything thrown in the mix," says George Kling of Potential Profits Group Inc., in Branford, Conn., who held a St. Patrick's incentive travel program in Ireland for suppliers of premium incentive products. Surprisingly, up until about three years ago, Dublin was quiet on St. Patrick's day: Even ...

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