St. Andrews, Scotland, has a way of seducing golfers. Just utter the name, and American golfers, in particular, yearn to visit this place of medieval history and golf tradition. The purpose of my recent visit there was to stay — and play — at the $80 million, 209-room St. Andrews Bay Resort, a luxurious, sprawling property perched on a hilltop five miles from the village center. Until now, staging a business meeting or incentive in this area has been a frustrating exercise. With the ...

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