Your company wants you to produce a teleconference for a group of sales execs. But you know that this group doesn't like teleconferences, and that they won't be as engaged — and it won't produce the results you're looking for. What do you do? “Often, managers know what they want — not what they need. And most don't want to take no for an answer,” says Suzanne Turner, who spent a year as associate manager for medical education at Organon Inc., West Orange, N.J., and has 10 years of program ...

Register for Complete Access (Valid Email Required)

By registering on MeetingsNet now, you'll not only unlock thePrinter-friendly, you'll also gain access to exclusive premium content.

Already registered? here.