From a certificate for a getaway weekend to a flat-screen TV, rewards are used by companies all the time as part of their incentive programs. The tax treatment of incentives—i.e., whether the cost can be deducted by donors and whether the value must be reported as income by the recipient—often depends on two things: whether the recipient is an individual or a company, and the value of the reward. The cost of providing incentives is almost always deductible by the provider as ...

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