Incentive travel programs remain an important business tool even in companies where sales are sluggish and less-traditional incentives (individual incentives, as well as programs for nonsales employees and teams) are on the rise, according to the members of the Society of Incentive Travel Executives' (SITE) Corporate Advisory Council. The group held its first panel discussion at SITE's 1996 University of Incentive Travel in Orlando this summer. Here are some highlights of the discussion by ...

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