Take a 2.5-hour flight from Vancouver and land in the historic town of Whitehorse, on the Yukon River, in the midst of stunning mountain scenery. Farther north you'll find Dawson City, heart of the 1898 Klondike Gold Rush, a World Heritage Site with a “Go for the Gold” incentive theme built right into its history. “The best part,” says Michele Saran, director, incentive sales development, for the Canadian Tourism Commission, is that “nothing in that area is contrived. You've got wooden boardwalks and ice streets. It's where Jack London wrote The Call of the Wild. Once everyone's done the tried-and-true incentive destinations, this is something that can give qualifiers real bragging rights.”

Add rustic but well-appointed lodges, First Nation ceremonies, saloons complete with can-can dancers, the Northern Lights, and the chance to pan for gold, and you can build an itinerary with a surprise around every corner.