At the Consumer Electronics Show in January 2014, Jeff Chase, vice president of sustainability at Freeman, asked some of the event’s big exhibitors what would happen to their exhibits when the show closed. The answer from many, including Audi, with its 5,000-square-foot booth, was that they were destined for the dumpster. He told that story to an audience at the Green Meeting Industry Council’s Sustainable Meetings conference in May, when he shared a stage with Tom Bowman, ...

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