I just returned from a roundtable we hosted in New York with international tourist boards/convention and visitors bureaus and senior meeting managers who take their meetings outside the U.S. One of the most striking revelations of the morning came from Bobby Badalamenti, director of Siemens Event Management Services, who said she feels that tourist boards/CVBs often “miss the boat” by not becoming the go-to contacts for big companies like hers. For example, she said, they could ...

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