More than nine out of ten physicians say they will likely participate in online pharmaceutical drug detailing presentations in the next few months and rate the Internet as an 'extremely positive' tool for receiving continuing education programs, according to a survey of doctors conducted by RxCentric, a company that specializes in web-based marketing for the healthcare industry. The findings, which were presented this week at the SG Cowen Health Care Conference in Boston, MA, underscore an ...

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