“We're the answer to the incentive market in Orlando.” That's the word from Jane M. Chaney, CMP, director of marketing for the 1,000-room JW Marriott Orlando, which makes up half the Grande Lakes Resort and is scheduled to open in July 2003. The other half is Orlando's first Ritz-Carlton. “There's never really been a high-end hotel for the incentive segment,” Chaney says, noting a few of the frills that she expects to make the incentive market take notice of this new resort duo: The ...

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