If you had a management tool that was too simplistic to deliver the data you needed, yet so complex and time-consuming that it was difficult to use, you might think twice about that tool. That’s the conclusion a growing number of meeting professionals seem to be reaching about one of the industry’s most established measurement systems. During the Meeting Professionals International World Education Congress last month, I heard from several planners who were losing confidence in the ...

Register for Complete Access (Valid Email Required)

By registering on MeetingsNet now, you'll not only unlock thePrinter-friendly, you'll also gain access to exclusive premium content.

Already registered? here.