In the mid-1800s, people flocked to the Sacramento region to seek their fortunes in the California Gold Rush. Next February, members of the Religious Conference Management Association will head west to Sacramento for Emerge 2014, where they will discover a wealth of activities and amenities—and maybe even some gold. Sacramento’s s rich history is a big part of the Sacramento Convention and Visitors Bureau’s new brand identity. Its new tagline, “California Begins ...

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