If your attendees are going to post updates to their social media pages while they’re on-site at your events, you may as well get in on the action. At the Herbal Life President’s Summit in March, the nutrition company did just that. Working with Lead Retrieval International, Chicago, the company set up a social media photo kiosk that allowed attendees to take a snapshot of themselves and then post it on Facebook or Twitter, or send it out via e-mail. Attendees benefited from a fun, quick ...

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