Thursday, November 14, 2013 at 2 p.m. ET/ 11 a.m. PT

Mobile advertising is exploding—but what does that mean for meetings and events? Mobile ads can be used to engage attendees, increase leads, and generate revenue. Sign up for this webinar to learn how other event planners are leveraging this fast-growing trend to meet their event advertising and sponsorship goals.  

You'll learn:

  • Major mobile advertising trends and how they can help you monetize your investment
  • The top 5 mobile advertising areas that planners should be leveraging
  • How to integrate mobile sponsorships and create a bigger brand impact for sponsors
  • How to build solid relationships with sponsors and increase their ROI

Moderator: 
Betsy Bair, Content Director, MeetingsNet

Panelists:
Melissa Nielsen is the Manager of Print, Online and New Media Communications at the Society of Critical Care Medicine.

Matthew Donegan-Ryan is the Director of Mobile Strategy for CrowdCompass by Cvent.

Watch it on demand