How Associations Use Social Media for Meetings

Results of a July 2009 survey by Omnipress of 325 associations on how they use social media for meetings

Oct. 8, 2009 Sue Pelletier | MEETINGSNET

How do associations use social media for their meetings? Here's the results of Results of a July 2009 survey by Omnipress of 325 associations:

80% of respondents use some type of free social network

35% have a custom-built social network system

19% have a social-network site for their conferences

60% offer wireless Internet access at their largest events

The top three benefits from a conference-based social network:
1: To create pre-event interest and enthusiasm

2: To facilitate interaction among conference participants

3: To increase attendance

Related Articles: Social Media: What Meeting Planners Need to Know