How Associations Use Social Media for Meetings
Highlights
Results of a July 2009 survey by Omnipress of 325 associations on how they use social media for meetingsHow do associations use social media for their meetings? Here's the results of Results of a July 2009 survey by Omnipress of 325 associations:
80% of respondents use some type of free social network
35% have a custom-built social network system
19% have a social-network site for their conferences
60% offer wireless Internet access at their largest events
The top three benefits from a conference-based social network:
1: To create pre-event
interest and enthusiasm
2: To facilitate interaction among conference participants
3: To increase attendance
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Related Articles: Social Media: What Meeting Planners Need to Know
Social Media: Are Meetings the Killer App?
Social Media Case Study: National Association of Dental Plans
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