Cloud-based event management software company etouches has just released “The Event Planner’s Playbook,” an e-book for meeting planners promising dozens of ideas and tips for marketing, technology, and event logistics. The...

Second time’s the charm for InitLive. The mobile technology for managing event staff and volunteers was among 10 companies that pitched in the Event Technology Startup competition last fall at IMEX America. While it didn’t win then—the tool didn’...

​MeetingMatch, a new mobile app aimed exclusively at helping meeting participants network before, during, and after an event, launched earlier this year. The San Diego-based startup differentiates the app from other event mobile ap...

Meetings Master, a new cloud-based event management tool for the meetings, incentive, convention, and exhibition industry, is offering a complimentary license for qualifying planners during its pre-launch production phase. Meetings Master help...

During its first-quarter earnings call with investors on May 11, event-technology company Cvent announced it had acquired SignUp4, a smaller event management software firm based in Atlanta, for $22.4 million. SignUp4, which mainly services small ...

Andrew Taffin, CEO of Tallen Technology RentalsToday's guest post is by Andrew Taffin, CEO of Tallen Technology Rentals. Every event, meeting, and conference has to budget for AV equipment and personnel. While no one wants to overspend on anyt...

Orly Sorokina’s thought-provoking post on the Hootsuite blog, 3 Marketing Lessons from Internet Easter Eggs, in fact did get me thinking that these inside jokes and hidden gems could be a really fun way to get potential attendees engaged with you...

It’s not rocket science: More than half of meeting attendees probably will never ask a question in the traditional pass-the-microphone setting because they want to remain anonymous. Research just released by audience interaction company sli...