Everyone does the early-bird special pricing for those who sign up for next year's conference by a deadline, but surely there are more creative ways to get people to commit to coming by putting their bucks down now. In reading Seth Godin's post...

Ever wonder why you're getting ever-decreasing returns on your e-mail marketing efforts? Check out this post by Kevin Holland: Our Emails Are So Pretty, Our Messaging So Consistent … I Wonder Why Everybody Ignores Them? Like Kevin, there are some...

Picking an e-community tool to use in conjunction with an event can be tough, and it's getting tougher all the time as new things come onto the market all the time. Thanks to Jeff Hurt, who goes through 14 online e-community options for events. ...

Mike McAllen posted the top 5 qualities he thinks awesome meeting planners possess. I agree with every one of them! The only thing I can think of to add -- and it's sort of implied in a couple of his qualities -- is grace under pressure. And the...