As healthcare marketers seek to comply with the updated Pharmaceutical Research and Manufacturers of America's Code on Interactions with Healthcare Professionals, many will be looking to event organizers for new, compliant avenues to promote their...
For more big-picture analyses of the financial and regulatory forces shaping the future of the healthcare meetings industry, attend the Fifth Annual Pharmaceutical Meeting Management Forum, March 29-31, at the Baltimore Convention Center. Brian...
On the international front, budget cuts and stricter marketing guidelines are forcing pharma companies to curtail funding of medical congresses .